Howdy! Barb Ling here from DAB Coaching and
kindly… sit down for this.
Maryland just passed legislation to stop certain food retailers and delivery providers from using dynamic pricing or personal data to charge different people more for tax-exempt food.
Charge different people more for the same stuff?
Wild, right?
Because this isn’t just a grocery story. It turns into a trust story.
As digital shelf labels and automated
pricing become more common, the real question here is: when does convenience start working against the customer? Like for us, what would we do if aWeber or GetResponse started, I don't know, charging by email letter count (aka resource processing)?
That’s why stories like this work so well in email.
They’re current, relatable, and hard to ignore.
Now let's bring it all back to you.
How do you tie the above into what you mail
about?
Would you like to do the same? We released a new tool that does all of the above?
It finds weird stories online you possibly (like dynamic grocery store changes IN America) missed and turns them into email-ready drafts for your specific needs.
That means you can skip the hunting for stories with power, and start with something people actually want to read!
You can see this tool over at:
https://askblings.com/wesp11
It makes make the difference between enails your customers see...
... and emails that your readers see and open.
Enjoy!
Best,
Barb Ling, DAB
ps - want proof? The above
was written by that tool I just mentioned. (also, the enhancements are super nifty too!).
https://askblings.com/wesp11